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I reach people there, who genuinely care. This is the best kind of reward. Most people on the Hive blockchain are so much focused on the monetary rewards that it spoils the entire platform. There are other types of rewards too. Genuine, unconditional, real care about other people and about other people's animals, and about other people's content in general. Maybe if these things would be valued on the Hive blockchain too, then the Hive blockchain would be even more successful than Facebook.