Yesterday I saw that! I was with a friend and when he looked at his history and then $ 0.001 with a message that basically said: "up-Voted me and follow me and if you want you can exchange links"
When you think about it, with 27000 active users, it would cost only $27 for circulating your message to everyone.
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https://steemit.com/steemit/@razvanelulmarin/how-not-to-advertise-your-post-vdoh-case-study it was!