The tendency of the most popular things on Steemit to become self-perpetuating doesn't surprise me at all. Vacuous things in our culture become famous for being famous all the time, and alas, the quality of a given piece of content, (not that such a thing could be quantitatively measured anyway,) will always be less important than the perceived social value of consociation. The desire of so many users to piggyback off of more established, financially viable users will only exacerbate this phenomenon.