If you're a really talented writer with extraordinary luck you can make it to the trending page. For the rest of us I think an important key is simply being social, engage with others and work the long game. Maybe one day the trending page will be more than just a dream.
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It's all about being creative and not necessarily talented. Persistence and an awesome attitude are a must. Steem On!
A huge part of the success here is who you know. Understanding that is part of the game. There is nothing wrong with that, it is how the world works.
Really talented writers will get known, it benefits the platform. Just because you didn't make the trending page, doesn't mean you aren't winning.