The best way, in my opinion to add value - is to produce and engage with content that is content, not content that is about the platform.
I find myself saying this more and more these days, I don't go on reddit to read about how great reddit is. I go there for content on topics that interest me. My focus it to let others thrive by supporting content such as that.
I think it'll calm down in a bit...Meaning everyone is excited to talk about HIVE lol but I know what you mean...On the older blockchain, it became the same old same old. We need fresh content for sure :)