WOW - I have been using Choon since day one and have integrated it into AtomCollectorRecords.com (where people listen to earn credits to get their own Choon tracks heard) so I was already onboard and excited but I just read every word of your article and I'm EVEN MORE EXCITED NOW!!
Your quote about it being like FairTrade for the music industry is spot on and yes the team behind Choon seem very professional and have really put some thought into this.
The real test will be if they can grow and attract enough high quality music to entice people to pay the subscription but hey, we have have 10 years to enjoy it before we find out!!
Choon to the moon!
That was my intention, and it's great to hear you're getting even more excited!
Yes, compassionate and skilled team, fairtrade of the music industry, it's hard not to like it.
Yep. That is any platform's biggest challenge. And I am convinced Streaming as Mining will help a lot in doing that.
Well, we have 1 year before subscriptions begin! Streaming as mining will still be present, but the impact of it will be more and more reduced as they are getting more paying subscribers.
Going to be interesting to see how that goes. SoundCloud has a huge catalogue but has struggled to attract enough subscribers but then again Choon's costs should be way less as they will be funding the IT with NOTES! What a great way to grow a business - with your own money! :-)
Well, SC started out being for creators, and shifted to being for mainstream hiphop listeners when they wheren't making money. They could have made a GREAT advertising platform, but little happened there.
They could have made their once amazing app, a bit more modern to still be good. But no, they fucked up, and still have no means of que'ing tracks on IOS. The user experience is lacking and the platform does nothing for artists in itself in terms of promotions. Not any more at least.
Also, it's hard to go from "forever free", to "pay to hear mediocre music after being used to free".
Choon costs will be low for sure. They are very agile, and don't need a lot of people working on administrative bullshit.
Yeah! It's brilliant 👌
Yes I agree about SC. I really can't understand how a company can be run so badly. It's not rocket science! They had such a great thing going on. They just needed to add more social features, be more supportive instead of pissing people off and then, as you say, build a great advertising platform. Removing groups was the beginning of the end really.