I agree with @steevc on this one.

The terminology around this means something to devs and power users. But everyone else will wonder what this all means.

And the answer - read the whitepaper - doesn't fly. Did anyone read Facebook's white paper? Or Reddit's? Or Twitter's?

It's not what people do. So it is up to the people building the UI to make the UI work for the people sing the system, not just them.

I'm not coming from a disgruntled user perspective (I'm not at all disgruntled) but from the perspective that this is what I do in my day job.

And it sucks when I see something that should be really good, just miss the mark because the UI is not user centric.

The 'U' in UI stand for user. That's US. It does not stand for Dev.

And we are still in Beta doesn't fly either. I've built any number of sites and apps that spend a month in beta and then go live. And they are not all that simple either!

My point is that getting the UI right isn't difficult, and a lot more effort needs to be put in to get this working right to retain the users we already have.