Either those sites will have to adapt within the year or they will go out of business. If not at the very least loose a lot of their business.

There is a coins called Reddcoin that is a fraction of a penny and trying to break the social media markets by being their official coin but none of the social sites have agreed to business with them which means that there are other cryptos that are likely to come in this market.

Also check out Brave Browser the co founder of Firefox and inventor of JavaScript is the CEO and they have a similar model of paying users to use their sites and users can donate the coins to the websites and content users they which to promote to. Cause the web browser is an automatic ad blocker and the business plan is that in the futures advertisers can pay them money to have their ads show up . Right now you can watch YouTube videos on their without any commercials before and during the. Videos which is becoming annoying