This could get huge when someone creates a commenting system for blogs or social media that can deploy this steem style reward system. A lot of people use custom comment systems in their blog, like DISQUS. They do it for utility. This becomes a no brainer for many websites. Your community gets better, the site has additional ways to monetize and people that contribute get something out of it. Could easily see this being the primary commenting system in the future. And it won't hurt that it will introduce crypto to new people.