It is a good idea. Seems like you have put more thought into than Ned/Inc perhaps. They are so bent on tokens, the front end is merely a nuisance to them. I have held the opinion that they have vastly underestimated the value of Steemit per se. Given that Farcebook is valued at roughly half a Trillion bucks (that is with a "T" not a "B"), is it not possible Steemit could have some value? It is soo frustrating!
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For starters, Ned doesn't have 25 years experience with the social Internet. He's not even a marketing guy; he's more of an idea guy, but not in the "technical genius" way of @dan.
The Steemit brand has huge value, and keeps building that daily. The Steemit Social site is the "visible window" to what can be done on the Steem blockchain. Most blockchain projects have lots of ideas; Steem has a "WORKING model." It's like a salesman-- one has a product sample, the others do not.