You need to seel your post... Just ask yourself why would anyone watch your post... and of course, how can you convince him or her to continue reading :)
I think you should use markdown or html for writting, don't be afraid of coding. It's hard only first time.
See ya, and don't give up !
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Thanks for the tip. I will definitely look into markdown. I already know html. Are you suggesting using it for emphasis to "pretty up" the page?
For both, It's like you gotta take your readers attention and do not drop it. Pretty up will make readers think you are pro, and emphasis will make readers understand your post. I usually just scroll down when I enter the post so I can understand what is it all about and is it value enough to spend my time reading it... And without emphasis it's hard to just scroll down :) ... That's my opinion.