NOTE: This is just my opinion. I'm limited by my knowledge and experience:

I think that marketing this for the mass audience right away would not be a good idea. At this point, we won't be able to handle making a lot of people understand about the regular changes that happen. We won't also be able to handle their complaints.

Maybe we first need to finalize how the UX and UE should be/look for the long run and make the team larger. After these, we can proceed to the marketing strategies. I think it's just right to follow the roadmap that they made.

I think they're working on all of these aspects as much as they could. They created this amazing platform so I think they're doing the same with their plans and projects.

I don't think we'd want another bubble by overvaluation (if that was the reason). If it happens again, then a huge part of the money allocated for marketing strategies would be a waste. We'll get back to the current times where there are only a small percentage that are active. By then, a lot more people will be spreading false conclusions.

I'm also certain that other competing blockchain-based social media platforms will also be experiencing similar problems to what we have right now. They would all ave to go through with this as well. In that case, Steemit is really better.

So let's continue supporting them.

If (and only if) you're feeling down, which is unavoidable because we're the great early adopters, you could try taking a break for a while.