The community itself is doing the marketing, which is nice, but if both sides of the platform were going full out then exponential growth naturally could be accelerated. But hey, good publicity or bad publicity.. in the end it all helps monetize.
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Well marketing also alines with product management, and I do not see proper product management. The look/feel of the Steemit UI is really dramatic and looks like if HTML was just invented. And what about adding revenue models to Steem and Steemit? Anyway, STINC marketeers probably spending their time to promote STINC at conferences, rather than supporting the creation of sustainable business models for Steem and Steemit.