Those people you mentioned made big money ILLEGALLY. @haejin is not doing anything that is not allowed. Any of us can do it. It's not against the rules. The owner of this site is not complaining. You shouldn't either.
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Maybe you don't realize how this dynamic is a major turn-off to using the platform for most people. Who wants to join a "community" dominated by a handful of oligarchs who fight-among themselves AND walk-away with all the reward money that is supposed to be used to reward good content. And people wonder why the content on STEEM is shit. Its garbage.
Just look at Medium for comparison to what it looks like when quality writing happens. The truth is most people with self-respect or a healthy sense of fairness and equitability will look at this model and say, wow that's fucked. Why should I spend hours and hours writing a thoughtful piece and get paid literally 0.00$ and @haejin throws up some shit chart in 2 minutes and walks away with hundreds of dollars and does it 20 times a day, thus spamming the network and getting rewarded to do so. The system sucks. Only the die-hard from 2016 are active on here... You guys are lucky that you're being subsidized by the interest in crypto... Because the value of STEEM is being driven by exchange-based speculation definitely NOT the adoption on the platform which is very very very low for the above mentioned fairness reasons.
If I wanted to spend my time blowing whales I would have become a prostitute. I'm not going to voluntarily choose to do that on a "community" platform. Better ways to make money.
This platform rewards us with cryptocurrency. The more SP we have, the more influence we have. One of the reasons people are putting together crappy blogs is because they realize that it's not just content that makes a difference, but also SP and support from one or more whales. Money talks. That's how this site is set up. It's in the FAQ. Don't get me wrong. Some minnows and dolphins put out crappy blogs too. But the whales can get away with it. As far as @haejin goes, he gives people what they want. It's simply supply and demand. People eat that up like it's pizza. So, because of that, he has become a money-making machine. And remember, he's not breaking any rules.