If a lot of people start writing posts for Google's eyes, it will also help grow the Steem blockchain because it would mean a lot more posts focusing on topics that people are going to be searching for. They'll get led to Steemit and some will sign up for a Steem account.
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If blogging was dead, it has come back alive, and stronger, thanks to Steemit. We now have a platform where we don't have to pay for hosting, worry about getting our sites hacked, and "hope" that people will read what we have written. One of the best times to be a content producer. The community aspect of this platform makes it a no brainer for anyone looking to give before they receive. Cheers!