I think steemmonsters is bigger :-)
The APR is a solid way to attract new investors, not everyone that comes to steem want to create content. yes we also need more content consumers but likewise with investors.
As for the delegates, well thats a different story. there are many communities using this service to support their community which is good. I havent looked at the ugly.
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Maybe, tough to get a figure on all delegations, bots, public, and private though. I would say more STEEM has changed hands this way, and no, I'm not offering to calculate :P
I know friendsofgondor are, and maybe qurator/sbi/makeawhale?
This keeps many abuse services in work!