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I just did some research and found out they think that this is a good way to greet newcomers to steemit so that they don't feel ignored. It's called the Oprah Guild.

Seems to me that it is increasing bad feelings rather than lessoning them. At least now I know it is well intentioned. But I had to spend about 2 hours to figure it out. Plus now some members who would have normally given me a full or high vote are now only giving me 1%. Not that I'm only in this for $. But a vote above 10% makes it seem that my post has some value to them at least.

This place can be weird!!! Thanks for sharing your info, much appreciated 😀