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Yeah, exactly, There is possibility that the big website might launch their own Cryptocurrency but the best part is that a lot of medium website or might big will integrate SMTs due to the popularity of Steem blockchain and steem currency. A lot of Steem witnesses believe that SMTs will bring more potential to steem blockchain. One of them is @aggroed.

Thanks for the appreciation.

I agree completely that SMTs should bring a lot more potential to the STEEM blockchain. No problem!

From the whitepaper:

With SMTs, the entrepreneurs have the flexibility to decide on the economics of the tokens they integrate into their products, from the inflation rates to the algorithms that distribute the tokens.

Many people have different ideas on the direction Steemit should go. This could drive the evolution of Steemit as people will try a variety of ideas and the best ones will survive long term. Thanks for sharing your find.