Tokens like Steem acquire their power and new value from increasing network externalities. Unfortunately, the steep learning curve to the site and difficulty for new contributors to break into the system makes it impractical for a lot of new users from participating much at all. Steemit should be relentlessly focused on growing new users and nothing else, best achieved by:

-partnerships with existing social media sites;
-outreach to new users that focuses on the ability to basically get paid to do what they already do for free on reddit, Facebook, and their own blogs.

The potential is there but Steemit seems focused on protecting its existing power-users instead of trying to find one. I just joined and would never have heard of this place if not for my overzealous deep reading of every relevant cryptocurrecy subreddit. There is a lot of user engagement on this site for experienced users but the tutorials and FAQs are weak, new users like me are flailing in the dark, and there is no marketing investment from Steemit whatsoever as far as I can see.

Working on getting listed on new exchanges is of no value if nobody wants to buy the token. The token achieves its value and power not from its concentration in the hands of a small number of power-users, but by expanding the userbase to the point that you have lots of people who have a genuine use for the token. My two cents.