There are 2 types of people in this world when it comes to processing new information.

1. When type 1 receives new information (whether through verified or unverified sources), he'd take in all information he can from the source, asking question and listening intently when it's through word of mouth or reading the whole article/report when it's paper. And then he'd research for more information by other sources before making an inference. Not conclusion, inference.

2. Type 2 has a set of belief and dogma. When there is new information that challenges it. Type 2 would recoil and lash out defensively. Any new information that challenges to change his understanding of the world would be met with resistance, type 2 doesn't research, often would request anecdotal evidence when presented with hard data and facts and immediately demand hard data and facts when given anecdotal evidence.

Neither are born the way they are. These mindsets are cultivated through education (the real kind, not academic), being always updated to what's happening in the world and understands the Bayesian Theorem. Successful people who rises by means of their own effort often adopts the type 1 information processing process.

As for your case. Just Steem on. It's okay that you can't pull in anyone. Just post what you post on steemit and then link it to all your socials. Those who clicked on it will be curious about the dollar sign at the bottom and usually, those who asked you would be the ones who will join. This is called the funnel marketing. It's what Im doing and personally I don't really care if physical people around me don't know abut steem. They have access to the information. They just chose not to acknowledge it.

It's all of you awesome people on Steem that I love and care about. STEEM ON!