I had to look up the Billion Dollar Movie. Yes, books did work out well for Godin and sites had trouble, but with the new technology we have today, I want to be a person who builds a search engine, not one who writes a book!
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Agreed @edgeland - although I honestly think Steem & SteemIt make it possible for us to do both :) As long as you think about how to approach writing a "book" in parts (i.e. in many blog posts).
Yes, I agree with that. People are publishing their books in serial form, like Charles Dickens, and making money! It'll be interesting to see what happens with the publishing industry in the next few years.