Also, add a proposal for "building a game that is actually fun to play and accessible." since that is too general.
I'm having fun at the game at the moment. Splinterlands is my most played card game last year up to date. So, I am not sure where you're coming from and curious what is your proposal for this.
I will agree though on bringing new players in the game and my comment is always, "try to promote this game to kids/younger audience by making an anime of sort". I always compare this to Yugioh, in which I watched when I was like 7 years old and once I was old enough to save, like 15 or 16, tried to play competitively. I'm not sure if Splinterlands will still be alive after 8 years but it's a good way to bring new loyal people in the game.
Ideas on how to bring in more players in my blog below:
Changing Spellbooks and a better experience
You’re right. There are certainly some unique aspects of the game. I’m glad you’re enjoying it but are others? Just look at the daily battles played. Peakmonsters say there is about 400,000 battles a day. Let’s assume those players play the max free 24 games a day. That’s ~17k active daily players. Thats an extremely small number. I would hope Splinterlands/steem would be focusing on increasing and maintaining a number closer to at least 100k instead of dumb promos that do nothing to attract new players. Just look at the history of these promos lol anyone want to fondly remember the waka flocks promo? They’re shamelessly baiting/hoping people “invest” in these promos and then when the value absolutely tanks they wonder why people don’t stick around. Peakmonsters says there has been 5500 new accounts in the past 30 days yet only 180 of those got spell books. That’s a horrible conversion rate and indicative of how little people enjoy the game when introduced to it.