These are valuable questions. I am probably in a similar situation, I have some websites that I could throw open for people to create content but I don't have a staff of programmers to implement it. I am not pessimistic regarding the value aspects though. I think this could work. Once the features are fully developed I don't think it will be necessary for everyone to create their own isolated tokens or even have the ico (if they don't need money to startup). There will probably be a way to tap into the wider network of decentralized content/participation tokens, with various convertibilities to other tokens and ultimately maybe to steem. Or like let's say I had some steem, as a creator of a new token I could have an exchange where I prop up the value of the token by offering an ongoing low bid to maintain sone minimum value to the token. To start with I think folks would accept new type tokens and some convertibility would emerge. Or a website owner could sign up as an affiliate of someone else's token network, with ability to change token networks that their site pays out in later. Like you I am very interested in this and in particular would like to see it lead to a way to open up our own websites for tokenized community creativity!

Although I should say, from my standpoint I would be happy if there were a way to simply bring my websites into a Steemit network and make them Steem powered. The ability to create my own tokens could be cool and valuable. But ultimately I just want to be able to open my websites up for Steemit type community content creation and interaction. To do it with Steem or whatever other token the Steemit team would provide would be fine by me. I have multiple websites and don't need a token for each and ever one. Maybe if they had primarily 75% steem and 25% payout in a native alt coin that could be cool. I think something like this is where it could go.