At this point I would suggest you play yourself so that you understand how it works (you can then be able to explain the purpose after you go through it).. and for you since you don't have much voting power (you can use what you want), the most important thing would be to get those newbies to enter and learn a different aspect of how this works.
After that, the next most important thing is to make comments (particularly on newbies if you think they answered it well)... All people might not admit it, but everyone like to hear that they did something right. You can give someone confidence and that is a good thing indeed.
I knew you'd be a founding member, I never really doubted that. It takes time to understand how things fit together, but I knew you'd pay attention long enough to "get it".
So 1) get your friends to sign up when it comes out (as many as possible) and tell them to spread the word... and 2) enter it yourself and see how you do.
And we have many more things coming, this is just another piece of a million piece puzzle.