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The music, of course. But it's also cool to see the interaction of the bands with the crowd. It's a much more warmer connection than those with larger bands! :-D

Totally agree. Even the smaller venues create a more intimate setting for artist and audience to connect. It's also cool seeing a new fan be blown away by local talent and then post on their social media about this amazing artist that they never knew lived in their town. And also then like and share their music.