I love Mene because they tell you exactly how much you're paying above spot price for the amount of gold you're getting, and the prices adjust with spot price so that their markup is always the same, and the purity is the same as if I was buying coins/bars for investment purposes.
Jewelry is usually mixed with other metals to make it harder and more sturdy for wear, but this is investment grade.
The first reason I even considered buying gold jewelry was because I realized that it could be a good emergency stash of real money. Especially if I need to travel internationally I will raise the fewest eyebrows carrying my gold as jewelry rather than gold bars or even coins (though I would still declare it as a valuable to err on the safe side of customs).
To get such a good value for the money in such attractive styles just makes it that much better a way of storing value and hedging against economic turmoil.
Excellent! Entry accepted!