Different Types Of Marketing Intermediaries

Good afternoon all. It's your girl @Princessjulius. I will be briefly discussing about the different types of marketing intermediaries u dear the Academic field of Marketing Department.

Marketing intermediaries are firms that help company promote, sell and distribute it's goods and services to the final consumers and buyers. The different types of Marketing intermediaries are:

• Physical Distribution.

• Reseller.

• Marketing Service Agencies.

PHYSICAL DISTRIBUTION.
Physical distribution includes all activities associated with the supply of finished product at every step from the production line to the consumers. Important physical distribution functions includes:

• Customer service.
• Order processing.
• Inventory control.
• Transportation.
• Logistics.
• Packaging and materials.

RESELLER.
A reseller is a company is a company or individuals (merchant) that purchases goods or services with the intention of selling them rather than consuming or using them. This is usually done for profit(but could be sold at al loss).

MARKETING SERVICE AGENCIES.
A marketing agency creates and implements a marketing strategy, Conducta extensive market research to increase the sales and profits of a company, seeks to build relationships with the target audience and increases overall exposure by extending reach to potential customers. Marketing agencies use strategy and design to simplify and solve communication issues. Their primary focus is to help your business from the inside out to inspire your audience.

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