We believe it is important that users enjoy using the platform at least as much as the pursuit of financial reward. Not that anyone should be ostracized for reward seeking -that is a lauded aspect of free and open markets- but too much imbalance in motives can result in less desirable experiences for the end users, both for creators and content consumers.
If you enjoy participating beyond just the financial motivations, then you're likely enjoying the experience. To that end we strive, to that outcome we endure.