Well, like you said, its all easier said than done... Everybody wants to be heard but very few care to listen to others. Its a selfish world we are in. I have been in a situation where I kept trying to be the listener until I couldn't take it anymore. Some people end up thinking their opinions are the ultimate just because you decided to listen to them most of the time without countering them. In such cases when you finally express your opinion intelligently proving them wrong, they become uncomfortable and relationships start to wither.. Being an effective communicator is good but sometimes feels like a curse because you just have to deal with the ineffective communicators on a regularly which becomes boring and exhaustive.
Nice article though... For me, effective listening is relative, not everyone deserves it.
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