I guess just keep at it and as you get rewards, power up and it will gradually help you out over time. But as for crappy posts getting voted while gems are often missed I'm not really sure how to combat that, except to just vote for the decent ones. Not much else that can be done! A lot of people do pay for votes I have discovered, and you can vote for your own content, so if you have a lot of steem power then you are going to do a lot more then someone like you or me.
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Yes, I also saw this. It's a bit sad that you probably have to invest first some money to get more power. It reminds me on Instagram, Twitter and Facebook, as you also have to pay there to be really seen these days.