INTRODUCTION
I remember during my school days, our history teacher use to set up plays in order to make us understand a particular chapter. It so use to happen that those particular chapter all remembered and there was no need of revision as well for that particular chapter. The same thing I continued during my college days whenever i couldn't understand anything I use to watch videos of that particular chapter and understand them which also made me remember it easily.
Even the marketing industry works the same way, image if we have been handed over a template of a particular product. No one usually reads it they simply throw it away. But if the same product description is been given through the video or an advertisement people remember it due to various reasons may be because of the music or because of the dialogue or may be because of the actors in that particular video or advertisement.
All the industries these days if they need to market their product they usually prefer to make advertisements rather than circulating pamphlets across. Also it is believed that the product gets sold more if it is advertised via video medium rather than pamphlet medium.
The only industry now that does not use this advertisement technique are the various shopping portals.
People usually only put the photographs of various products or they put illustration of the product which they want to sell. Sometimes it so happens that the product will appear different on the website and it might appear different when you receive it.
Imagine if instead of the photograph we get the video of the same. Suppose there is an appliance that one has to buy from the portal, only the product photo is not enough it would be better if there would be video supporting the same so that one can understand the ways how the appliance can be used also it can act as a manual as well.
FANFARE
One such portal that has been created with this thought of having a video commercial site is called the "FAN FARE".
In this portal the various products which needs to be sold should be uploaded in the form of video. The various brands they can have a look at the videos which are being uploaded under their brand and can also upload the same on their website.
On this portal the people can upload their content as well for various products. If a particular brand likes the content of the writer then the brand can use it on the website.
All the transaction that are done on this portal has to be done with the help of the portals own crypto currency called " FAN " token.
The FANFARE platform consist of two separate apps 1) Brand App & 2) User App. The user App will allow to do all the shopping and the BRAND app will allow the brand people to do all the sharing of videos.
One of the biggest advantage that this platform will provide is that since the brand will be directly connected to this portal via the BRAND APP it will be easier for one to get any queries solved regarding the product.
Also the brand will also make sure that the videos that are being posted are providing the correct product or not. Also a lot of analysis will be done through this app.
The brand will come to know as to in what sector it is lying back. It will also come to know as to what are the pros and cons of its product without even doing it's serve.
CONCLUSION
This is a wonderful application not only for the consumers but also for the brand seller of the product. With the help of this application one will be able to see as to how the working of the product is and also will be able to clarify all the queries related to the product as the brand company can also see the query.
If everything goes according to the plan then in no time FANFARE would be available on every ones mobile phone.
Website - https://tokensale.fanfare.global/
Whitepaper - https://tokensale.fanfare.global/files/Fanfare_Whitepaper.pdf
ANN - https://bitcointalk.org/index.php?topic=4488699.0
Telegram - https://t.me/FanfareICO
Published by - smithjones
Btalk profile - https://bitcointalk.org/index.php?action=profile;u=1936039