UBEX - ICO Project

in #ico6 years ago (edited)

Our Mission:

To create a global advertising ecosystem with a high level of mutual trust and maximum efficiency.

  • Automate the interaction of advertisers’ offers and publishers’ websites
    Using neural networks and accumulated data, select the most relevant advertising content at any given moment in time to a particular user, maximizing the probability of obtaining desired results.
  • Significantly reduce commissions by removing the middlemen
    Eliminate all indirect links between advertisers and publishers by applying smart contracts for all types of tracking, thereby increasing the economic efficiency of cooperation.
  • Create an opportunity for publishers to tokenize ad slots
    Using all available statistics from advertising websites and participants within the exchange, provide a forecast of potential earnings and an opportunity to collect it in advance if the reputation is high enough.
  • Develop a multi-layered system of platform participant reputation rating
    Implement a system of rating advertisers and publishers, which will be stored in the blockchain along with the full history of their operations, to prevent fraud and to enable a mechanism of dealing with the most trustworthy partners.

Ubex is looking to drastically change the digital marketing global industry which earned $229 billion in 2017 and will reach a stunning $335 billion in 2020. They will do so using a innovate new technology called blockchain. In recent years the digital marketing industry turned its eye to blockchain technology that can potentially alleviate or solve many of the issues present in the space today.

The blockchain is currently taking the financial sector by storm. 14% of financial market institutions plan to implement blockchain-based services, and these rates are expected to reach 65% by 2020. Digital marketing will follow the financial sector, and Ubex, who utilizes unique blockchain technology and artificial intelligence to provide innovative solutions for advertisers, publishers, and consumers will be at the forefront of the revolution.

The Ubex Platform

The Ubex platform will provide ample opportunities not only to publishers and advertisers, but also to companies that need regression analysis of user data. The system’s neural core, which is responsible for making decisions at all stages of the life cycle of the advertising material, will have an API, access to which can be provided to partner companies. The behavioral decision-making blockchain allows one to evaluate user data and make a judgment about the perceived interests of the user. This regression estimate can be used not only to display advertising materials, but for other purposes as well. The API will provide an opportunity to retrieve a list of expected categories with an estimate for each based on a query with user data. Training the system core to obtain relevant and accurate forecasts is a laborious process. In this regard, the platform will provide the ability of adding statistical data to the site user’s actions, which can be used as a training sample for the system’s core. The site owners who provided data will receive a reward proportional to the contribution of the data provided for training the system core. These actions are similar to mining, when users are rewarded for labor-intensive work (providing statistical data for the formation of a training sample).

The application of blockchain allows Ubex to use a Pay-Per-Result operating model

  • Advertising campaign management Detailed reports with data filtering
    Export and import of data
    Detailed campaign statistics charts
    Transparent transaction control through blockchain

  • New campaign creation
    Ability to set end goals
    Basic audience targeting for ad displays
    Ad format selection
    Ability to configure ad settings

  • Know Your Customer
    Advertisers are required to pass the KYC process for account verification:

  • Provide information about the advertiser's company
    Upload supporting documents
    After the approval it would be possible to kick-off marketing campaigns and configure ads.

  • Publishers' Section
    The functions included in the publishers' application are:

  • Data Mining
    Ad Space Tokenization
    Join the Ubex Network
    The Publishers' Section is currently under development and its Alpha version will be available on August, 2018, as per the project Roadmap.

The Ubex Wallet

The UBEX Token will act as a payment unit on the Ubex platform. The need for an ICO Token is based on the need to credit funds from advertisers’ accounts for the displays of advertising materials that they have bought. Basic cryptocurrencies do not allow the crediting of funds from third party accounts even if one has permission from the third parties. The Token allows for setting quotas (allowances) to a specific address within which the owner of the address can use the funds available on the account. Crediting is possible only on condition that the account holder has established the size of the quota and only from the address to which the quota is issued, otherwise the funds cannot be credited.

Token Details:

UBEX Tokens are blockchain Tokens, which are digital Tokens created on a blockchain as part of a decentralized software protocol. UBEX Tokens are crypto-Tokens issued on the Ethereum platform on the basis of an ERC20 standard contract. UBEX Tokens are payment Tokens designed to support transactions on the Ubex platform. Ubex do not grant their holder ownership or equity in the Company or the right to participate in the control, direction, or decision making of the Company. Individuals, businesses, and other organizations should carefully weigh the risks, costs, and benefits of acquiring UBEX Tokens.

The UBEX Token will act as a payment unit on the Ubex platform. The need for a Token is based on the need to credit funds from advertisers’ accounts for the displays of advertising materials that they have bought. Basic cryptocurrencies do not allow the crediting of funds from third party accounts even if one has permission from the third parties

• Ethereum :ERC20
• Purchase methods accepted: BTC ,ETH and LTC
• New Token emissions: unavailable
• Bonus system: yes
• Presale or Private Sale: not held
• Know Your Customer (KYC): yes
• Min/Max Personal Cap: 0.01 ETH (or equivalent) / no limit
• Whitelist: no

• 4,000,000,000 UBEX Tokens 72% Distributed to Community
• 72% Distributed to Community
• 15% Team & Advisors (1 Year Lock Up)
• 10% Reserve
• 3% Bounty (1 Month Lock Up)

Timeline

Team



More Information:

Website : https://www.ubex.com/
Whitepaper : https://www.ubex.com/wp/Ubex-Whitepaper-en.pdf?6939
Facebook : https://www.facebook.com/UbexAl/
Twitter : https://www.facebook.com/UbexAl/
Medium: https://medium.com/ubex
Telegram : https://t.me/UbexAI
Github: https://github.com/ubex-ai

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