Krios - Decentralized Marketing Campaign Management Platform

in #ico6 years ago


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Krios is an affiliate network & campaign management platform that incorporates blockchain technologies to help connect businesses seeking promotional and affiliation activities with influencers who have relevant demographics and professionals who offer relevant services.

The platform focuses primarily on bringing social media influencers, consultants, and managers, content creators, graphic designers, copywriters, and more together to create cost-efficient advertising campaigns which promote brand awareness, increase organic business growth and encourage brand loyalty. The Krios platform connects businesses with the right affiliates to allow business owners and marketers to directly influence and attract their target market.

Krios is a viable solution to problems currently facing the digital advertising industry. Through the use of the blockchain and Ethereum smart contract technology, the platform offers a secure and transparent manner for conducting marketing activities, such as creating advertising content or purchasing advertisement space on a web page.

Krios is taking advantage of Ethereum’s smart contract standards to provide all parties involved in advertising campaigns with a fair, transparent, cheap and quick way to coordinate and execute transactions Krios’ aim is to create a powerful and economical all-in-one solution that caters to diverse marketing needs, whilst maintaining simplicity and ease of use. Krios leads the disruption of a multi-billion-dollar industry by taking charge in providing responsibility and accountability while increasing ROI for advertisers.

The power of social media networking and the use of affiliate marketing is widespread and continues to flourish as businesses consistently realize exorbitant profits through the thoughtful and efficient process of connecting with relevant influencers.  



 THE KRIOS PLATFORM 


Krios is a web and mobile application designed for companies looking to run efficient, successful, and cost-effective digital marketing campaigns.

The future of online advertising, the Krios platform offers companies a network of talented professionals and resources which provide value and synergies in all aspects of a company’s marketing campaigns and promotional efforts. It connects professionals in the digital advertising industry looking to sell their services with the businesses looking for them.

Companies fill out forms and profiles on the platform, containing details about their product or service, budget, needs, and timeline. Requests are analyzed instantly, as Krios’ matching algorithms present the firm with several professional candidates or companies who fit the requirements of the request.

Firms will have the opportunity to communicate with candidates and select those who will be tasked with creating and publishing the advertising campaign. Once both parties are in agreement, a smart contract is formed on Krios utilizing KRI. The business model is simple; Krios takes a 3% transaction fee for every transaction conducted on the platform, with a % of those fees being used for platform maintenance. The rest of the transaction fees are for executing the transaction in a timely manner, including the gas needed for the smart contracts.



Krios aims to create a platform whereby small businesses and start-ups can create the same digital marketing opportunities as large multinational corporations.

Businesses will either send a request whereby Krios will match them with relevant professionals that fit their budget, or they can hand-pick the professionals themselves by manually going through profiles in the network.

Examples of professionals who will be on the network include, but are not limited to: content managers, social media managers, advertisement managers, graphic designers, copywriters, marketing managers, vloggers, influencers, marketing analysts and more.

  • Content Manager: A content manager is someone who oversees the content presented on websites and blogs, and may also be responsible for creating, editing, posting, updating, and occasionally cleaning up outdated content.
  • Social Media Manager: A social media manager is someone who manages social media marketing campaigns and day-to-day activities including: Develop relevant content topics to reach the company’s target customers. Create, curate, and manage all published content (images, video and written). Their focus is primarily related to Facebook, Twitter, and Instagram.
  • Advertising Manager: An advertising manager is someone who plans and directs the promotional and advertising campaigns of companies in order to generate interest in a product or service.
  • Marketing Manager: A marketing manager is responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.
  • Marketing Analyst: An individual who studies information to help their employer or client make informed decisions about their market. They help decide things such as what markets to launch a product in and what price to charge.
  • Graphic Designer:  Graphic designers create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports.
  • Vlogger: Someone who posts a blog that contains video content to various channels to garner interest on the subject matter they are discussing or their life.
  • Influencer: Someone who is a real, relatable person who has attracted a loyal and relatively large audience. An influencer has influence over their loyal following and can impact how they dress, what they purchase and what they watch. 



INITIAL TOKEN OFFERING DETAILS

  • Name: KriosCoin
  • Platform: Ethereum
  • Ticker: KRI
  • Creation: KriosCoins (‘KRI’) will be created during a single token creation event and will be distributed during two phases. After both rounds of the token offering, no subsequent KriosCoins will be created. 650,000,000 KRI will be pre-mined during the token creation event. All tokens that remain unsold after the public sale will be burned.
  • Total Token Supply: 650,000,000 KRI
  • Total Sale Supply: 500,000,000 KRI will be available to the public throughout the initial token offering.
  • Reserve: 150,000,000 KRI have been reserved for the Team, Developers, Founders, Angel Investors & Bounty Campaign participants.
  • Accepted Contributions: ETH, BTC & USD
  • Minimum Transaction Amount: 0.04 ETH





 DEVELOPMENT ROADMAP 


  1. Q4 2017 – KriosCoin private pre-sale begins. Team expansion and partnership development. Development of Krios MVP.
  2. Q1 2018 – KriosCoin initial token offering begins and ends. Funds raised distributed in accordance with crowdfunding distribution section. Krios beta-testing begins. Development of mobile application. KriosCoins will be listed on at least one exchange.
  3. Q2 2018 – The Krios Network is fully launched, including all major features and social media outlets. Optimize Krios’ matching algorithms which connects businesses to influencers and marketing professionals.
  4. Q3 2018 – Krios Loyalty Program established to save repeat advertisers even more money. “Build Your Campaign” fully optimized and released as an all-in-one solution for advertisers looking to build effective marketing campaigns. Measure customer satisfaction for each individual providing service on Krios, and allow for businesses to leave feedback for other businesses to view publicly regarding performance.
  5. Q4 2018 –Growth of userbase and endorsement base allows Krios to offer multiple levels of affiliation/endorsement options. Allow Krios professionals who have worked on projects together to form groups where they can offer their combined services at a discount from the sum of the individual costs. No third party development companies will be authorized, and users must have past experience in projects on the Krios platform together in order to form a team.
  6. Q1 2018 – KriosCoin initial token offering begins and ends. Funds raised distributed in accordance with crowdfunding distribution section. Krios beta-testing begins. Development of mobile application. KriosCoins will be listed on at least one exchange.
  7. Q1 2019 – Integrate capacity for Krios users to purchase advertising space on third-party applications and websites, allowing business-owners to not only create promotional content through Krios, but also find space to advertise, while all being paid for with KRI.
  8. Q2 2019 – Implementation of Krios user ratings, where the blockchain records and confirms feedback from payers of KRI in order to build a trust and reputation system on the Krios platform, for all potential contractors to see.



Krios is not just for cryptocurrency investors, the main platform is designed for businesses Freelancers and social media users. Find out more today at krios.io  


 More information:

WEBSITE: https://www.krios.io/

WHITEPAPER: https://www.krios.io/whitepaper/

TWITTER: https://twitter.com/krios_io

TELEGRAM: https://t.me/KriosICO

FACEBOOK: https://www.facebook.com/krios.io/

My bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=1705618