Social media: 10 tips for more engagement [infographic]

Whether you have recently started using social media or have been active for years, developing content remains a challenge. What are you going to post about? What does your target group find interesting? And what is relevant for your Facebook followers? I help you on your way with 10 ideas for social media content.

Content in line with your strategy

The 10 ideas are shown visually in the infographic of Red Website Design below . Of course you align your content with your strategy. Placing random messages is a waste of your time and yields little or nothing. You look at who your target group is, what you want to achieve with social media and which platforms are relevant.

Ideas for content

Once you have identified what your goals are, you can get started with developing content. And that can be more than a news item about your latest product or service. For example, ask a question to your followers. Perhaps you have ideas that you want to test or are you curious about what they think of your offer.

You can also use social media to give customers something extra that is in line with your field. Give free advice or useful tips to your followers, such as instructions, Do It Yourself's (DIY) or step-by-step plans. Content can be more than text, links to articles or photos. Alternate with videos or animations or go live to give followers a sneak preview .

Do you want to know all 10 ideas to achieve more on social media? Then scroll down to view the infographic.