Hi @maverickfoo
You wrote about the structure "how to".

Though I liked this, I started reducing the use of this line after reading copywriting survey in 2014. According to the survey, Non-"how to" posts get more views and reads than "how to" posts.

Of course, we cannot completely leave it for some cases, but just my thought we can avoid in many cases for better stats.

Have you heard of it?