The general plan is to hire marketing team! Haha then from there the marketing team could provide details on how to best use those funds. None of them are marketers, so how could they get any more specific than that at the moment without the experts hired?
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Have they looked at prospective marketing firms and held initial conversations with them? Have they gotten any price quotes? Have they gotten any kind of statements on what those firms think they could accomplish with the given funds? What
They mention other things besides marketing as well. What are the details for the non-marketing expenses?
Yeah, having a few consultations beforehand to provide some general estimates of a couple options at least would be good to present. Although, as long as they provide updates/transparency on how the money is being used maybe on a monthly basis or something I personally don't mind not worrying about the details upfront.
A monthly basis? That's 80k handed out before we know what'll happen with it.
Was just an example! Which was why I said "or something"...Everyone's comfortability is subjective in regards to how frequently they'd like details, but finding a balance/compromise will be needed. And by that I also mean by giving enough time to the team with the funds (knowing they'll have the funds) to come up with a game plan to provide us. They're heads are down to the ground with fixing/improving the new player experience/player experience/ onboarding, so I could see how making a major game plan right now for funds there's no guarantee they'll receive while also not having some of the experts they need to provide such a plan could potentially be a waste of their time & energy currently.