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RE: If you were to create a video ad for hive, what would it be?

in #hive25 days ago

I'm glad to read that the option I chose in the previous poll was the winner (for a moment I thought Facebook would win because she was the one gaining votes at the time of reading the post).Since I'm not a marketing expert or anything like that, I don't have a clear idea of what can actually be done for an advertising video about Hive on YouTube.

This isn't just because I don't know which target audience to aim for, but there are so many options for objectives and audiences to choose from that it's difficult to pick just one. For example, the comments read so far offer options for targeting developers, content creators, professionals, etc. And I honestly think that anything goes and that there should be an advertisement targeted at each niche or target audience.

However, I will speak from my user experience as a content creator and choose the option of making a five-second ad where we can see a blogger, a musician, a streamer and an influencer in their daily life using each of Hive Blockchain's DApps (PeakD, Ecency, InLeo, 3Speak, etc.) to share content, interact, and build an audience and community. I believe there's nothing better than offering a glimpse into what each person who sees this ad would be like, reflected in what they're doing on Hive and the results they're achieving: security, freedom, growth and monetization.

Personally, I don't recommend focusing too much on talking about the possibility of monetizing content at the beginning, as it's a typical cheap hook. The main thing would be to reflect that user experience that we all have in Hive when using its DApps. Then, the following or final seconds would be to summarize in a few sentences what Hive Blockchain technology offers the user, I repeat, security, transparency, freedom and monetization.

I hope my comment was helpful.

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Unfortunately, it’s the winner outta 3 pure losers. Throwing money at pop up ads on these platforms is a terrible waste of value with terrible return on investment. We might as well pay 1000 people $100 each to join and complete certain tasks. That would be a waste too but the return on ad’s is so old broken model , paying people would actually be a little better return on investment as silly as it also sounds. The answer of promoting via advertising on mainstream social media platforms has failed again & again. But YouTube would be even worse than x & other platforms because most browsers block all ad’s these days, at least most browsers uses by people interested in decentralized platforms.
!PIZZA !LADY

Well... You're right about the issue of YouTube ads, that most users prefer to use ad blockers to avoid seeing them between each video they play. But otherwise, I believe that paying for ads on other Web2 social networks can be profitable, although the most that could be achieved is that people become aware of Hive because of the sheer volume of ads. I don't know if that's good or bad for Hive's image itself.

Personally, I prefer to focus on incentivizing the users and creators already here on Hive to share on Web2.0: Our user experience in personal, professional, and other aspects of life. The idea of paying a certain number of people to perform certain tasks doesn't quite make sense to me in the long term; it's more of a commitment or contract than a simple incentive. Once they run out of the thousand dollars, they'll stop doing the tasks and leave Hive, which is why I prefer to do it on my own without expecting any reward in return.

Of course, an incentive helps motivate one to make that effort because all of us who have worked with onboarding at Hive know how difficult it is to attract and retain new users.