First thing I've thought is "finally I can make my Hive experience closer to my Instagram profile".
Not for the picture or video side, but for the concept of giving little bit of content more frequently and around the same topic. It's easier for me to promote a song with ten different little pieces of content instead of 1-2 long blog posts
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I totally agree these little 'bitesize' posts to tell the world what we're up to and what's going are a much more effective way of getting a simple message out there and connecting with more people you don't normally bump into on the chain.