People posting short sentences and mentioning links alone be so surprised when the rewards the post has been getting can be disliked. I don't know, when I saw a clickbaity title I should at least get some content to consume for my time but I got links and an ad leading to promote their site.
One quick way to know if a 50% beneficiary is set to pH-fund is just seeing the post posted on project hope and find @crypto.piotr's tipu comment on it.
They didn't even make an attempt with their activity to pretend they're not just voting for the returns while having the community act like a placeholder for "content".