We certainly need more publicity but I don't think dramas between high profile individuals would be advantageous for the platform in the long term. On the contrary, it would only invite bad publicity. I mean, there's already Facebook and Twitter for that. I doubt the public would have another interest in a platform that do the same since they could just go to the aforementioned platform for that. I rather have HIVE invite high profile individuals to use the platform then tweet or blog about how they could connect to other people in the world AND make money doing so.