It doesn't pay ordinary users who are not "content creators" aka longform original content bloggers.
This marketing attracts mostly selfish and greedy people, who are not really content creators. Steemit made a mistake (advertised its platform with the money earning opportunity), and looks like the Hive blockchain is about to do the same mistake. Not good. Absolutely not good.
Thank you for your input @xplosive & @geneeverett .
To be clear, this marketing attracts everyone who is being turned into a product by Facebook and Instagram as they swipe, by showing them they can be valued and rewarded for their activities.
Everyone wants money, not only selfish and greedy people.
From my other comment:
I hope this clarifies things, wishing you a great day. 🙏
That is mostly true.
But will they get anything? There is no guarantee.
There are already a lot of people, who do not earn anything with their posts, simply because their posts are being ignored or overlooked so much that the pending payout does not reach the payout threshold ($.0.02) on their posts.
My earnings are also low, and I am here for more than 4 years (since 2017.05.17).
This marketing is almost a lie.
If so, all 3 of those companies are lying and everyone should hate them. But guess what? They all do quite well, and only a few tire-kickers who joined them think they're liars.
Because real people, decent people, know that no company can 'guarantee easy money'.
These huge brands know that it's fine to market themselves as a money-making OPPORTUNITY, because that is 100% truly what they are. Money-making opportunities. And they know only tire-kickers will get upset and leave, and that real users who stick around are the ones they want.
The exact same thing applies to Hive. This isn't rocket science it's been done by many brands to achieve rapid growth and mass adoption.
What I've explained here is like a simple recipe for making grilled cheese, use it and get a sandwich, or don't, I don't really mind. :) 🙏
I understand your point on here. Though one thing to understand is content creators benefit more from developing followers and building a brand on main social networks than spending time here on HIVE. HIVE fails to deliver followers to content creators and paying content creators, it's the nightmare of every social network that is trying to reach the mainstream.
If other social have reached mainstream, like TikTok, snapchat... It is because they deliver some type of experience on the web different from the other socials.
The main argument we have is that what you post is going to a blockchain to be there forever. And access it from whatever web you want that integrates with HIVE.
What hive really needs is a developer friendly environment, so that some developer gets that different social network that delivers a new level of experience on the web. That will mostly go with video, as is the general trend, that's why the speak network is one of the things more important here.
Hope that clarifies the direction we are going.
The rewards are just a thing to keep some users here, to not lose relevance while we continue to build.
The end goal is not to deliver a social that pays, that already exists with Instagram, youtube, etc. If you don't earn, well, you need to work harder my friend.
The end goal is to deliver a social network where content creators and general people can be confident to put their content or opinion as it won't be removed and will be accessed from multiple sites. Also if you don't like that an A.I. chooses the content (the current way mainstream social networks work), or for privacy concerns, you can go to another web that does it different but still access the same content.
Now i ask you, how we get there? Do you have ideas for a good, new experience of social? Because that is what we really need.
My suggested campaign is 100% focused on getting consumers ('followers') on to Hive. This is literally the nightmare my campaign would be solving. I've written thousands of words here, focusing over and over on the power of bringing consumers to this platform, the same way Uber attracted drivers and YouTube attracted directors/editors. Incentivized behavior. Just apply it to consumers, and voila, Hive gets more 'followers' on their platform.
There are millions of consumers/followers on the planet who are happy to 'swipe all day for free'... not one of them gives a f**k about how long content lives. This is not appealing to them, and that is why I am not focused on Hive's blockchain longevity, to do so, would be terrible marketing for consumers/followers.
I've been far clearer than literally anyone who's replied, lol. Clarity and understanding are my obsession. :)
That's fine, if you don't want to use the rewards to attract consumers, then don't. My post is simply a guide, ideas, brainstorms and a call towards superior marketing.
What? I've earned more in 2 months here, starting with 0 followers than anybody else... what are you referring to?
I have thousands of ideas, you're the first one who's asked for them. :)
Thanks for your comment, and wishing you a great day! 🙏
Well, then you maybe need to revisit social psychology. Because before the internet people built 'books' of photos to share and to keep for longevity, or diaries, or blogs we call today. That still applies today.
Maybe not consumers, but content creators they do care. And they do care to show what they've been producing to their followers. There are a lot of angry youtubers with the 'algorithm' for example.
Content creators do care of what they write/produce/whatever you do. It's who they are, they are artists.
People do give a f**k about what is from them, maybe not so much from others(family and friends yes, that's why people follow other people in the first place :) on social) but from them yes, when we get older we like to see what we've done with our lives and to remember memories or compare how much we've grown and changed. It is a basic human need and a wonderful experience.
The marketing we need to do needs to appeal to this. As you may know the best marketing is the one that appeals to emotions.
Not to say that FREE-SPEECH is the other point on here. Society is becoming everyday more censored, and less things can't be said, we are turning into very sensible creatures, and that shows on the policy on twitter for example.
Joe Rogan is another example.
I recommend you do more research on this topic, you'll be surprised of the amount of things you don't know.
Rule for life: "Accept that with who you talk knows something that you don't."
Have a great day. You are rocking on hive nonetheless.😉
I addressed the free speech issue elsewhere in the comments, @meesterboom & @oblivioncubed seemed to understand my take on it, but I respect that you feel it's worth marketing.
I wrote 15,000 words on free speech here: https://peakd.com/hive-161155/@ryzeonline/freedom-censorship-and-you-the-ultimate-guide-emmas-dilemma-pt-1 -- can you guess how much research it took? Who has done more research on free speech and censorship, you, or me? Food for thought. :)
Follow your own rule ;)
Wishing you a great day too! We're both rocking nonetheless! :) 🙏
If anyone else on this post mentions 'content-creators' to me again, I honestly am not sure what I'll do, lol.
My post mentions consumers 13 times.
My post mentions creators 1 time.
This was a subheading from my post:
Guess which one my entire post is all about? Guess which one this particular suggested marketing is targeted at?
I am extremely wise, smart, and talented. I have decades of experience building businesses, brands. I clearly understand the difference between the two, and how to secure growth in either demographic. I'm fully capable of marketing to creators, as you seem so enthusiastic about, but Hive's entire population is predominantly creators. They are not needed right now. The creators who are here, need followers, commenters, upvoters. Hive needs consumers. So, that is who I chose to target with my example marketing campaign.
I've written and explained this 1000s of times now, so hopefully it's clear enough, but if not, I'm happy to just agree to disagree. Either way, I thank you for your input and sharing here, and wish you a wonderful day. 🙏
Ok so I disagree, consumers follow good content and good experiences, that's as easy as that. Which means hive doesn't have good content and it's a bad experience overall.
Earning free money just to upvote can't work, unless you power up a good amount of money.
So we need to re-think all this. We need "people" to incentivize it's followers, if you want consumers to earn to consume, which brings us to the start---> good "people" that knows how to engage.
You seem to get what means to engage, since you already have 300 comments 😉 on just this post. See it's not about the consumers, the "people" that makes posts is about, on hive they are greedy mostly, looking to make a few bucks fast and free, without engaging.
If you want more consumers, first you have to reshape the other part of the social😉.
Sounds good man, thanks again! 👍
As long as im breathing and have a say, that will not happen.
I have to agree 100%