Marketing risks attracting abusive users, but without it we are not getting the good ones either. We have ways to encourage good behaviour and to deal with abuse. I think it's best to just get people signed up, but for now hardly anyone has even heard of Hive.
I get that many people will not make much, but it may be better than the big, fat nothing they get elsewhere. The freedom aspect will matter to some, but most accept that their data will be exploited by the big platforms.
We need to find the aspects of Hive that will attract more people. For me having something without ads that can still pay me something is great and I am a fan of open source. I am actually amazed that we have not picked up more of the open source community who are often using closed source platforms to socialise. Part of it is going where your crowd is already. Starting a community somewhere else can be hard.
Content creators also go where their fans are. Hive has the advantage that fans can earn too. I know efforts are ongoing to bring some 'influencers' on board. If even a fraction of their fans come across it will make a big difference. We only have a few thousand active users for now.
!BEER