The Crypto Youtubers are famous among the whole of the crypto industry with many followers on Youtube, Twitter and Facebook. But these people barely make anything and rarely touch trending on Steem.
Most of them just share their YouTube links just to earn some extra crypto and pfff, they are out. They don't engage, they don't build, they don't even reply to those who take the time to watch their vlogs and drop comments and they definitely don't shill Steem...
Those are the Youtubers you are referring to?
If we were to behave like savvy business minds we might ask ourselves why they don't do those things we want them to do. If we're not getting the result we want it means our platform is flawed, not the users.
Steem does not attract content consumers and content producers through rewards and referral programs such as BAT, Minds, Publish0x and other platforms do. Instead, from the beginning Steem has always been about only attracting investors and not talent.
Rather than make Steem this exciting and fun place to hang out at and view or create content like the other social media platforms, Steem was all about shilling to stakers who then in turn reward starving-artist sycophants that will jump through hoops to get an upvote.
Stakers are important, very important. I get that. But there has always been an attitude that content producers are secondary, which is insane unless you're just looking for that swing trade. I find many people on Steem to be anti-business and unreasonable. Steem has to become the it place before it will succeed, and its the talent that makes it happen.
Don't get me wrong, there is some talent here. But if Steem's talent was compared to the competition in terms of a movie analogy, Steem is a B grade movie starring Alec Baldwin. On a rainy day you'll watch it but the general experience is meh.