No one really is talking about hive outside of hive. Very few on twitter, The dapps don't market at all, Hive don't market at all.

Also very few even on Hive itself. Nowadays the real, human interaction is rare on the Hive blockchain. The average comments per post is 2-3, and most of those comments are bot comments. To be honest, the Hive blockchain looks like a ghost town from outside in terms of social interactions. Or rather the lack of it.