As Meta continues to invest in AI, it's clear that the company is building a new ecosystem that could entrench its power. If Llama becomes the go-to infrastructure for AI tools, that would give Zuckerberg the same kind of control over generative AI that he once held over social networking. As Watson notes, "You build a thing that everyone needs, and they build on top of that. Then you become essential no matter how you decide to monetize."