In 2011, Samsung Electronics became the world's largest smartphone manufacturer, surpassing Apple Inc. The company's success in the smartphone market was driven by its focus on innovation and its ability to adapt to changing market conditions.

In 2015, Samsung Electronics introduced its first curved-screen smartphone, the Samsung Galaxy S6 Edge. The company's curved-screen technology was a significant innovation in the smartphone industry.

In 2020, Samsung Electronics celebrated its 80th anniversary, marking a significant milestone in its history.