First, Netflix is set to stream two Christmas Day games this season and at least one in 2025 and 2026, adding one more competitor to the media bidding war. The NFL is also growing internationally, with five games being played abroad in 2024 and flag football debuting as an Olympic sport in Los Angeles in 2028. Meanwhile, NFL Commissioner Roger Goodell continues to push for an 18-game regular season, after the players’ union reluctantly accepted a 17th game starting in 2021, and the widespread legalization of sports betting is opening new opportunities. In addition, several teams around the league are pursuing new stadiums, which typically boost revenue.