Competition Heats Up

The news comes as Ofcom is seeking input from private companies on the burgeoning D2D market. SpaceX's Starlink is already planning to launch a beta version of its "direct-to-cell" service with T-Mobile this year, while AST SpaceMobile aims to begin its own beta test with AT&T and Verizon by December. EchoStar, the parent company of Hughesnet, is also investing heavily in cellular satellite technology. This intensifying competition will likely lead to more innovative offerings and increased competition in the years to come, driving down costs and improving services for consumers.