It is important to note that the scale of investments being made by these cloud providers is dwarfed by actual cloud revenue. For example, Azure from Microsoft generates $25B in revenue a quarter. The ~$10B OpenAI investment by Microsoft is roughly 6 weeks of Azure revenue. AI is having a big impact on Azure revenue revently. Indeed Azure grew 6 percentage points in Q2 2024 from AI - which would put it at an annualized increase of $5-6B (or 50% of its investment in OpenAI! Per year!). Obviously revenue is not net income but this is striking nonetheless, and suggests the big clouds have an economic reason to fund more large scale models over time.