One internal meme that got more than 2,000 likes, compared Google to Star Wars' Anakin Skywalker. The meme shows an image of a smiling childhood Skywalker, framed by one of the company's original, colorful employee badges. The meme progresses Skywalker's age in two later versions of the badge.

The final badge shows Darth Vader working for "Google," spelled out in the font of IBM's logo.